American Image Sportwear Whiteboard Animator
Leaders in Custom Sportswear Apparel, American Image has V2M create their first Whiteboard Animator video to help describe their unique differentiators.
Project: Custom Whiteboard Animator video to be used in client’s website and email marketing initiatives. 6 different videos were created using a “doughnut” approach, or majority of the video was the same, but designed to allow for certain elements to be replaced, refocusing the content to different targets. Great way to leverage a video investment.
Scope: After spending time with our client to understand their business model, differentiators and competitive advantages, we developed a script and created illustrations for our Whiteboard Animator production process. Exporting individual animated clips provided content with “organic” material for our final video editing process.
Detail:
- Script and storyboard development
- Illustration development
- Whiteboard video animation
- Video editing
- Graphic package